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What Is Search Engine Optimization Really?

In today’s digital world, search engines are the most popular source of information, but does [...]

The YouTube Algorithm

The YouTube algorithm is known for recommending videos to users based on their watch history, [...]

How to Develop an Optimization Strategy for Your Business

Business optimization strategies have evolved to include more than just newer, shinier web pages, advertisement [...]

Breadcrumbs for SEO

No, we’re not trying to make you hungry, websites actually use breadcrumbs. And they’re incredibly [...]

Product Schema Explained

Schema, which is another term for a structured plan, is information-rich text when it comes [...]

Top 20 Industries That Can Benefit From SEO

Every single type of business can benefit from SEO, but there are certain industries that [...]

Marketing and Social Responsibility

Social responsibility in marketing is about putting the right advertisements out in the world that [...]

Attribution Modeling Explained

As an advertiser, you have multiple channels to take into consideration. It could be your [...]

The Meaning Behind “Includes Paid Promotion” On YouTube

YouTube is one of if not the largest video-sharing websites in the world. You can [...]

The Meaning of Being Sponsored on Instagram

If you’ve used Instagram recently, you’ve likely seen a sponsored post. But what is a [...]

A Good Amazon BSR

When you purchase something, you usually want to know how it stacks up against its [...]

What Do Web Designers Do?

The layout and usability of your website affect how your users will interact with it. [...]

Web Crawler

What is a web crawler and what is it used for? The internet is huge. [...]

The Top 3 Most Important Marketing KPIs

Did you know that more than 2.5 quintillion bytes of data are produced each day? That [...]

How to Create a Content Roadmap

We all know the phrase “Content is King,” but you probably don’t have time to [...]

15 Best Productivity Tips for Marketers 

Sometimes, we could all use a little help (or a few shortcuts) when it comes [...]

22 Digital Marketing Terms to Know

This is a comprehensive glossary of some of the many digital marketing terms you might [...]

Google Page Experience Explained

Brought to you by the search engine Google, Google Page Experience is a new input [...]

Calculating Click-Through Rate 

An important part of running a business is advertising what your product or service is. [...]

Cloud Storage Encryption

Our data is constantly being tracked, attacked, or both. Okay, that might be a bit [...]

Best Open Source E-Commerce Platforms

We have since added to traditional brick and mortar stores; from the mom and pop [...]

Using a Passive Voice in Writing

Whether you’re writing an essay, blog post, or just an email, understanding authorial voice can [...]

What Is Organic Search in SEO?

If you run a business, you will understand how vital search engines are for your [...]

Social Credit Score

You are probably familiar with what a credit score is. It is a number usually [...]

jQuery and Running a Small Business

Are you wondering what is jQuery and what does it have to do with running [...]

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