GET STARTED WITH GTM
First, you will learn how to get started with Google Tag Manager. This will include an overview of how Google Tag Manager works and how to start a measurement plan and implementation strategy.
HOW TO INSTALL GTM
The next step is to teach you how to install the Google Analytics tag, how to set up a GA Property variable, how to set up cross-domain tracking, and how to understand the Data Layer.
HOW TO COLLECT DATA
Next, we will teach you how to collect data with Google Tag Manager by utilizing the Data Layer, variables, and events. You will also learn how to track events with variables.
SET UP ADDITIONAL TAGS
Finally, we will teach you how to use additional tags for marketing and remarketing purposes. We can also teach you how to set up Google Ads conversion tracking and how to set up Dynamic Remarketing.
No matter your knowledge level, you are welcome to participate in our Google Tag Manager training. We personalize our training for you, the size of your company, your needs, and your goals.
The best part of SEO Design Chicago’s Google Tag Manager training is its flexibility. We offer both online and in-person instruction, and we will work around your schedule. If you just want a quick tutorial, or a six-week course, we can accommmodate you!