seo manager using smartphone

We offer great options for any company, from SEO packages for small businesses to national SEO packages. SEO Design Chicago provides an integrated strategy combining content creation and technical SEO updates, monthly reviews of changes in keyword position, and optimization suggestions.

We offer a variety of SEO pricing packages and custom SEO packages that service customers’ needs by business type. We provide fixed-price SEO packages, national SEO packages, and even SEO packages for small businesses.

What Is SEO?

seo definition

Search engine optimization, or SEO, is a set of practices designed to improve the appearance and positioning of web pages in organic search results. Organic search is the most prominent way to discover and access online content. Therefore, a solid SEO strategy is vital for improving the quality and quantity of traffic to your business’s website.

While traditional and digital marketing focuses on outbound messaging, SEO is unique in that it invites potential customers into your world without interrupting theirs. SEO allows you to optimize your site to be the answer on search engines when users are looking for information. With SEO, you’re focusing on a form of marketing that speaks to a highly relevant audience interested in what you have to offer.

SEO increases your website’s traffic and brand authority by inviting highly interested people to explore your site. Those interested visitors are more likely to purchase or become a lead. In addition to reaching customers ready to buy your products or services, a solid SEO strategy helps searchers unaware of your brand prepare to become potential future customers. SEO targets people at any stage of the marketing funnel.

SEO also works well with other marketing efforts you implement. Searchers who see your brand in organic search results are more likely to click on your ads. Additionally, people who see your outbound marketing efforts like direct mail or hear your radio advertisement can find you online easily.

Additionally, SEO specialists at SEO Design Chicago oversee and execute various tasks, including:

potential customer searching for business
  • Working with developers to ensure users can find your website, that it is technically sound, and that the code is optimized for search.
  • Aligning content on your website with your most important business goals and optimizing that content for keywords.
  • Providing you with business insights discovered via analytics trends

As an entrepreneur, you’re busy enough without taking on SEO. SEO Design Chicago can help! Let a professional SEO agency develop and maintain a search strategy for your website. Talk to us about what you need and how we can help you get there.

Components of Successful SEO

SEO can be complicated. To be successful with search engine optimization, website owners should consider four key components: technical SEO, on-site SEO, content, and off-site SEO.

Technical SEO

Technical SEO is how well search engines can crawl and index your website. Technical SEO overlaps with web design and development, so make sure your developer knows the connection between web development and SEO and how to build a fast and mobile-optimized website.

To make sure your technical SEO is successful, ask yourself the following questions:

  • Can a search engine explore my site?
  • Is it obvious which pages the search engine should index and return?
  • Does my site adapt for mobile users?
  • Do the pages of my site load quickly?
  • Am I using search engine-friendly technology or a content management system for my website?
  • How is the content structured on my website?

If your website’s technical SEO needs improvement, let SEO Design Chicago handle it.

On-Site or On-Page SEO

On-site or on-page SEO refers to how you optimize the individual pages of your website. When optimizing your web pages, consider the following tips:

  • Perform keyword research to understand your target audience’s language.
  • Write URLs that are simple and descriptive.
  • Use keywords naturally within the page titles.
  • Write meta descriptions like they were ad copy to drive clicks.
  • Optimize your content and use keywords and variations.
  • Provide a good user experience and make your site easy to navigate.
  • Create strong calls to action to encourage your customers to convert.
  • Use structured data markup to improve SEO.

SEO Design Chicago has on-page SEO experts available to improve your website.

Content

your website

Your website is the wrapper that holds your content together. Without content, you have no website. Your content answers the following questions:

  • What does your company do?
  • Where is your company located?
  • Who has your company helped in the past?
  • Why should someone use your business?

Beyond these basics, your content should help your prospective customers achieve their goals.

If your company sells services, there are three types of content on which you should focus—service, credibility, and marketing.

  • Service content explains what you do and where you do it.
  • Credibility content explains why a prospect should engage with your business.
  • Marketing content helps position you as an expert and puts your business in front of prospects.

With a solid content marketing and SEO strategy, you can promote your business to a broad audience and get a great return on investment. Check out SEO Design Chicago’s content creation packages to get professionally-written custom content for your business.

Off-Site or Off-Page SEO

Off-site or off-page SEO refers to building authority outside your business’s website. A large part of developing your authority involves link building. Links are critical to developing strong organic rankings, but link building can be the most challenging part of SEO.

To improve your off-page SEO, keep these two ideas in mind:

  • Use real, natural links that enrich the linking page and provide further context.
  • Make sure you have content that deserves to rank and that people want to link back to.

Keep these SEO components in mind to improve your rankings and generate more business from organic search.

Benefits of Ongoing
SEO Services

SEO isn’t a one-and-done task. It’s an ongoing process that supports your site for all of its existence. The process differs widely from business to business and site to site. It’s unique to your company and deserves care and consideration to be effective.

Ongoing SEO services are fundamental to promoting your business online. With our knowledge and skills, our expert consultants can help you reduce expenses and increase profit margins for your company by generating leads and sales. 

If you are still unsure why you should commit to continuous SEO services for your business, here are five benefits of ongoing SEO services.

We do continuous work, so you don’t have to.

Our search engine optimization consultants will assist your company by applying recommendations immediately or in various phases over time. We can help companies avoid costly mistakes while putting the advice into action. Therefore, the process is effective and productive. Our ongoing SEO services help your company achieve maximum results by ensuring that the keywords remain relevant and your website consistently drives traffic.

We use proactive link building efforts and perform link outreach.

Link building and outreach are two ways to help your business rank highest for chosen keywords, attract organic traffic, and build credibility in your industry. Link building is about getting third-party web pages to link to your site to boost your ranking. Link building brings more traffic to your website and improves its ranking on search engines, which is the ultimate goal of SEO. Link outreach is one of the ways we build links. We utilize email outreach and social outreach to reach out to people to include your content on their websites so you earn backlinks.

link building

We keep up with Google’s often-changing rules.

Our SEO consultants stay up to date with Google’s changes, which saves you time and money in the long run. When you utilize our SEO services, you’ll maintain a competitive advantage and increase your profit margins.

Using our team reduces your employees’ already strained workload.

You and your employees have enough to keep busy. By keeping SEO consultants on hand, you can reduce the strained workload. Let our expert team focus on SEO so your marketing personnel can concentrate on their core responsibilities.

Our knowledge of Google Analytics gives your business a competitive edge.

Our SEO consultants monitor all of the different aspects of Google Analytics, including keyword traffic, referral trends, visitor interaction, and time spent on sites. We can help your company make more thoughtful decisions regarding your marketing efforts with this information. When you know what works, you will be successful and save time and money.

How Long Does SEO Take?

SEO takes about four to six months to start working. Businesses want instantaneous results, but quality search engine optimization takes a little longer to work and deliver quality results. The amount of traffic you experience should continue to increase over time. Therefore, you should have more significant traffic after twelve months than six months. You want to make sure you prioritize sustainability over speed because it pays off in the long run. In other words, you want to implement an effective strategy that is attractive to consumers and will maintain their interest over time.

It takes time to see SEO results, which vary from business to business. While the general rule of thumb is four to six months, it depends on various factors. SEO is a process, and it is integral that you stay patient because search engine optimization has a lot of significant payoffs.

Search engine optimization is highly beneficial and can help improve your website. SEO is not an exact science. You must utilize the best practices to get the most out of your SEO strategy. Some people have misconceptions about SEO and believe it is too expensive or time-consuming. However, this could not be further from the truth. Search engine optimization can take your business from good to great!

 

Digital Marketing and SEO Dashboard

happy young businesswoman

When you invest in SEO services from SEO Design Chicago, you will receive access to a reporting dashboard for your business’s website. Depending on the SEO package you choose, you may have access to the following reporting options: SEO, Analytics, Social, Ads, and Local. The SEO report provides information about the quality of the search engine optimization on your website. It can also tell you more about the backlinks, referring domains, and your website’s ranking.  The Google Analytics report tracks website traffic to help you get a deeper understanding of your customer base. Analytics makes it easy to understand how your site and app users are engaging with your content, so you know what’s working and what’s not. The Social report measures the performance of your social media accounts. We can monitor interactions, audience engagement, and posts for Facebook, Instagram, LinkedIn, and Twitter. The Ads report lets you know the number of impressions and clicks your ads receive. It also tells you the average cost per click and the click-through rate. SEO Design Chicago can manage ads for Facebook, Google, LinkedIn, Microsoft (formerly Bing Ads), and Twitter. The Local report provides information collected from several sources. With this report, you can learn more about your Business Profile’s visibility on Google.

Content Structure

The structure of a text is essential for SEO because well-organized text improves readability. It notifies search engines of “user signals” that can help increase the page’s ranking on the SERP. Additionally, when people understand the message you are presenting, they like more likely to share that blog post on social media or buy what you are selling.

Our content at SEO Design Chicago follows the ideal blog post structure. Some crucial components of our articles include headers, internal links, meta descriptions, page titles, and a featured image. All of these components improve your SEO.

Industries That Benefit From SEO

SEO plays a significant role in the digital world, no matter the industry. However, some industries benefit from SEO more than others, primarily due to the competition within the industry. 

Six industries that benefit from SEO are restaurants, online and e-commerce businesses, home repairs and renovation, professional services, real estate, and medical industries and practices.

Restaurants

SEO plays an integral role in the digital presence of restaurants. Nowadays, restaurants cannot solely rely on business from walk-in customers. They also need to be visible on the top pages of search engines.

real estate sales
shop is open

Online Businesses and E-Commerce

If you have an e-commerce business, you must have an SEO strategy. SEO not only helps you increase your online visibility, but it also helps build trust, build credibility, and retain customers.

Home Repairs and Renovation

When people repair and renovate their homes, they search online for reliable information before beginning a project. Therefore, this industry needs to make its online presence known among potential customers. If your business doesn’t appear on the first page of the search results or you aren’t using local SEO, potential customers will have difficulty finding your business.

Professional Services

Many businesses that offer professional services rely on local customers at specific locations. Therefore, local SEO is crucial to success. Local SEO will help your business reach target customers who are nearby.

Real Estate

SEO can have a significant impact on your real estate business. Everyone relies on local searches when looking for a new home, apartment, or commercial space. Local SEO and keywords can help you target prospects and leads in specific cities, towns, or zip codes.

Medical Industries and Practices

Local SEO is vital for medical industries and practices making themselves known in their communities. When people need medical attention, they don’t want to travel far. Therefore, they put the name of their location and keywords related to the medical support they need. If you want your medical practice to appear in these searches, you must use local SEO.

Ongoing SEO Packages Cost

SEO Design Chicago offers search engine optimization packages for any size website.  Whether you are just starting or a professional marketing organization, you can pick from our SEO packages, or we can create a custom plan for you.

SEO Design Chicago offers custom SEO packages for any size of business.  We work with clients on a local, regional and national level. The SEO packages that the SEO Design Chicago team creates have components specific to your business’s needs.

Schedule a review with our expert SEO team today!

Schedule a review today with our expert SEO team,
or to learn about other Digital Marketing Services that we provide!

Monthly SEO Plans

Our monthly SEO plans include a starter package, a basic package, and an advanced package.

SEO Starter Package

  • Content creation – Up to 1000-word SEO-optimized articles per month
  • Visual assets – images and videos to accompany content 
  • Link outreach – Industry niche/news/topical websites reached out to monthly
  • On-page SEO
  • Ongoing keyword optimization for up to 25 keywords monthly
  • Custom SEO dashboard
  • SEO Design Chicago monthly SEO reporting
  • Receive detailed monthly reports highlighting new keyword opportunities for your website, backlink updates for your website, and changes in keyword rankings. 
  • Monthly optimization and audits
  • You are assigned a strategist to review your website for unrealized on-page SEO concerns (404 errors, link issues, header tag problems, and additional suggestions)
  • Dedicated account manager

SEO Basic Package

  • Content creation  – Up to 1000-word SEO-optimized articles per month;  – 1500-word SEO-optimized articles per month
  • Visual assets – Images and videos to accompany content 
  • Link outreach – 100 industry niche/news/topical websites reached out to monthly
  • On-page SEO
  • Ongoing keyword optimization for up to 50 keywords monthly
  • Local search optimization for 1 location
  • Custom SEO dashboard
  • SEO Design Chicago monthly SEO reporting
  • Receive detailed monthly reports highlighting new keyword opportunities for your website, backlink updates for your website, and changes in keyword rankings. 
  • Monthly optimization and audits
  • You are assigned a strategist to review your website for unrealized on-page SEO concerns (404 errors, link issues, header tag problems, and additional suggestions)
  • Dedicated account manager

SEO Advanced Package

  • Content Creation – Up to 1500-word SEO-optimized articles per month
  • Visual assets – Images and videos to accompany content 
  • Link outreach – Industry niche/news/topical websites reached out to monthly 
  • On-page SEO
  • Ongoing keyword optimization for up to 100 keywords monthly
  • Custom SEO dashboard
  • SEO Design Chicago monthly SEO reporting
  • Receive detailed monthly reports highlighting new keyword opportunities for your website, backlink updates for your website, and changes in keyword rankings. 
  • Monthly optimization and audits
  • You are assigned a strategist to review your website for unrealized on-page SEO concerns (404 errors, link issues, header tag problems, and additional suggestions)
  • Dedicated account manager

Comprehensive SEO Package

Our comprehensive packages include SEO and paid search.

SEO + Paid Search Comprehensive Package A

  • Content creation
  • 1000-word SEO-optimized articles, landing pages, or service pages per month 
  • Visual assets – Images and videos to accompany content 
  • Link outreach –Industry niche/news/topical websites reached out to monthly
  • On-page SEO optimizations: Ongoing
  • Paid search: % of paid search budget goes toward management fee
  • Custom SEO dashboard
  • SEO Design Chicago monthly SEO reporting
  • Receive detailed monthly reports highlighting new keyword opportunities for your website, backlink updates for your website, and changes in keyword rankings. 
  • Monthly optimization and audits
  • You are assigned a strategist to review your website for unrealized on-page SEO concerns (404 errors, link issues, header tag problems, and additional suggestions)
  • Dedicated account manager

SEO + Paid Search Comprehensive Package B

  • Content creation 
  • Up to 1000-word SEO-optimized articles, landing pages, or service pages per month 
  • Visual assets – Images and videos to accompany content
  • Link outreach – Industry niche/news/topical websites reached out to monthly
  • On-page SEO optimizations: Ongoing
  • Local SEO for each business: One-time optimization
  • Social media management: Ongoing social media campaign with promotion 
  • GMB optimized content  FB custom content weekly with promotion per location
  • Paid search: % of paid search budget goes toward management fee
  • Custom SEO dashboard
  • SEO Design Chicago monthly SEO reporting
  • Receive detailed monthly reports highlighting new keyword opportunities for your website, backlink updates for your website, and changes in keyword rankings. 
  • Monthly optimization and audits
  • You are assigned a strategist to review your website for unrealized on-page SEO concerns (404 errors, link issues, header tag problems, and additional suggestions)
  • Dedicated account manager

SEO + Paid Search Comprehensive Package C

  • Content creation 
  • Up to 1000-word SEO optimized articles, landing pages, or service pages per month 
  • Visual assets – Images and videos to accompany content 
  • Link outreach – Industry niche/news/topical websites reached out to monthly
  • On-page SEO optimizations: Ongoing
  • Local SEO for each business: One-time optimization
  • Social media management: Ongoing social media campaign with promotion 
  • 1 GMB weekly, 2 FB weekly with promotion per location
  • Paid search: % of paid search budget goes toward management fee
  • Custom SEO dashboard
  • SEO Design Chicago monthly SEO reporting
  • Receive detailed monthly reports highlighting new keyword opportunities for your website, backlink updates for your website, and changes in keyword rankings. 
  • Monthly optimization and audits
  • You are assigned a strategist to review your website for unrealized on-page SEO concerns (404 errors, link issues, header tag problems, and additional suggestions)
  • Dedicated account manager

National SEO Packages

SEO Design Chicago works with companies of all sizes, including national and enterprise clients. We offer various national SEO packages, from basic to comprehensive. Learn about the custom solutions we can put together for your business.

National SEO Package A

National
SEO Package A

  • Content creation  – Up to 1000-word SEO-optimized articles per month
  • Visual assets – Images and videos to accompany content 
  • Articles will contain either client provided photography or stock photography
  • Link outreach – 100 industry niche/news/topical websites reached out to monthly 
  • Ongoing on-page SEO optimizations
  • Custom SEO dashboard
  • SEO Design Chicago monthly SEO reporting
  • Receive detailed monthly reports highlighting new keyword opportunities for your website, backlink updates for your website, and changes in keyword rankings. 
  • Monthly optimization and audits
  • You are assigned a strategist to review your website for unrealized on-page SEO concerns (404 errors, link issues, header tag problems, and additional suggestions)
  • Dedicated account manager

National SEO Package B

National
SEO Package B

  • Content creation – Up to 1000-word SEO optimized articles per month; – 1500-word SEO-optimized articles per month
  • Visual assets – Images and videos to accompany content (6)
  • Link outreach – 100 industry niche/news/topical websites reached out to monthly
  • On-page SEO
  • Ongoing keyword optimization for up to 50 keywords monthly
  • Custom SEO dashboard
  • SEO Design Chicago monthly SEO reporting
  • Receive detailed monthly reports highlighting new keyword opportunities for your website, backlink updates for your website, and changes in keyword rankings. 
  • Monthly optimization and audits
  • You are assigned a strategist to review your website for unrealized on-page SEO concerns (404 errors, link issues, header tag problems, and additional suggestions)
  • Dedicated account manager

National
SEO Package C

National SEO Package C

  • Content creation – Up to 1000-word SEO optimized articles per month
  • Visual assets – Images and videos to accompany content 
  • Articles will contain either client provided photography or stock photography
  • Link outreach – 200 industry niche/news/topical websites reached out to monthly 
  • Ongoing on-page SEO optimizations
  • Custom SEO dashboard
  • SEO Design Chicago monthly SEO reporting
  • Receive detailed monthly reports highlighting new keyword opportunities for your website, backlink updates for your website, and changes in keyword rankings. 
  • Monthly optimization and audits
  • You are assigned a strategist to review your website for unrealized on-page SEO concerns (404 errors, link issues, header tag problems, and additional suggestions)
  • Dedicated account manager

National SEO Comprehensive Package A

  • Content creation (6 total)
  • Up to 1000-word SEO-optimized articles, landing pages, or service pages per month 
  • Visual assets – Images and videos to accompany content 
  • Link outreach 
  • On-page SEO optimizations: Ongoing
  • Paid search: % of paid search budget goes toward management fee
  • Custom SEO dashboard
  • SEO Design Chicago monthly SEO reporting
  • Receive detailed monthly reports highlighting new keyword opportunities for your website, backlink updates for your website, and changes in keyword rankings. 
  • Monthly optimization and audits
  • You are assigned a strategist to review your website for unrealized on-page SEO concerns (404 errors, link issues, header tag problems, and additional suggestions)

National SEO Comprehensive Package B

  • Content creation 
  • Up to 1000-word SEO-optimized articles, landing pages, or service pages per month 
  • Visual assets – Images and videos to accompany content 
  • Link outreach – 100 industry niche/news/topical websites reached out to monthly
  • On-page SEO optimizations: Ongoing
  • Local SEO for each business: One-time optimization
  • Social media management: Ongoing social media campaign with promotion 
  • GMB optimized content  FB custom content weekly with promotion per location
  • Paid search: % of paid search budget goes toward management fee
  • Custom SEO dashboard
  • SEO Design Chicago monthly SEO reporting
  • Receive detailed monthly reports highlighting new keyword opportunities for your website, backlink updates for your website, and changes in keyword rankings. 
  • Monthly optimization and audits
  • You are assigned a strategist to review your website for unrealized on-page SEO concerns (404 errors, link issues, header tag problems, and additional suggestions)

National SEO Comprehensive Package C

  • Content creation 
  • Up to 1000-word SEO-optimized articles, landing pages, or service pages per month 
  • Visual assets – Images and videos to accompany content 
  • Link outreach – 200 industry niche/news/topical websites reached out to monthly
  • On-page SEO optimizations: Ongoing
  • Local SEO for each business: One-time optimization
  • Social media management: Ongoing social media campaign with promotion 
  • GMB optimized content  FB custom content weekly with promotion per location
  • Paid search: % of paid search budget goes toward management fee
  • Custom SEO dashboard
  • SEO Design Chicago monthly SEO reporting
  • Receive detailed monthly reports highlighting new keyword opportunities for your website, backlink updates for your website, and changes in keyword rankings. 
  • Monthly optimization and audits
  • You are assigned a strategist to review your website for unrealized on-page SEO concerns (404 errors, link issues, header tag problems, and additional suggestions)

Schedule a review today with our expert SEO team,
or to learn about other Digital Marketing Services that we provide!