Contractor Marketing

With the housing market in flux the way it is, more people are staying in their homes and remodeling their kitchens or bathrooms.

There are plenty of building construction contractors vying for those jobs. How can you land those jobs and stand out from the crowd? In the design and build world of the Internet, maintaining a meaningful web presence can be challenging.

That’s where SEO Design Chicago comes in. We know how to tailor marketing strategies to help construction contractors improve their social media presence, develop content marketing, and enhance digital advertising.

Whether someone is searching for kitchen renovations or kitchen remodeling, your business needs to show up at the top of the search results.

Harnessing the power of search engine optimization (SEO), our team can increase web traffic and online visibility and help customers find you.

Benefits of Digital Marketing for Contractors

Targeted digital ads through digital media extend your reach
Increased brand awareness with your targeted audience and potential customers
Improved customer acquisition through local cost-effective SEO campaigns
Easier to adjust than traditional efforts, maximizing your marketing impact
Social media improves client engagement

Marketing Strategies for Contractors

Professional Website

It is key that you have a professional website. It’s the focal point of your digital footprint. When customers find your website, will they be impressed or disappointed? Is it easy to navigate? Does it have valuable information? Those are all questions you should know the answers to.

At SEO Design Chicago, we develop professional-looking sites that lend credibility and sophistication to your business. It doesn’t matter if you need to optimize an existing website or build a new one—SEO Design Chicago can help you succeed.

Elements of an Impactful Website

Business name, contact details, and professional logo
Testimonials and reviews by satisfied customers
Defined service areas
Company history
FAQs about hiring a building construction contractor
Quote request and booking system

SEO Design Chicago Website Development Factors

Seamless site navigation
Engaging content about kitchen renovations or kitchen remodels
Calls-to-action (CTAs) are prominently displayed throughout the site
Secure encryption for safe customer browsing
Photos of past jobs from a before and after perspective
Mobile-friendly

Successful SEO Strategies for Building Construction Contractors

At SEO Design Chicago, we use SEO strategies to improve search ranking and increase visibility. We customize a plan to reach customers searching for your kitchen remodeling services.

Optimization Techniques

Continually optimize the websites we develop
Use various techniques to improve SEO
Optimize page code for faster loading
Social media marketing, utilizing all the main platforms available
Content marketing with engaging page content
Provide management of reviews and ratings, responding to each in meaningful ways

Social Media Marketing

Utilizing social media platforms like X, Instagram, Facebook, and LinkedIn, we develop marketing plans allowing potential customers to communicate directly with you. This happens in live chats, emails, or social media posts. Posting meaningful content will allow customers to view photos of completed projects, including before-and-after shots. Remember to always use keywords to help improve relevant online searches when making posts.

Content Marketing

At SEO Design Chicago, we recommend providing regular content updates to your site. This will keep potential customers coming back over and over. Make the content engaging and include keywords to help improve SEO and search results ranking. It will also help your digital reach and improve your online visibility.

Online Review Management for Building Construction Contractors

Reviews can help bolster a company’s online reputation. When companies have positive reviews, it helps to improve transparency and trust. It will help your SEO rankings in search results, too. While no one likes negative reviews, they can also help. When a negative review comes in, it’s essential not to ignore it. Instead, address it and try to make it right. Customers’ trust in your company will grow when they see you are trying to correct the situation.

construction worker holding plan at construction site

SEO Design Chicago uses follow-up emails to gain feedback from existing customers. We embed links to Yelp, Facebook, BBB, and Google Business Profile to help simplify the process. We recommend incentivizing these by offering discounts to customers. SEO Design Chicago can help you develop marketing strategies to improve your digital presence and standing in search results. We will help customers find you and grow your business one click at a time.

Free SEO Analysis