Launching a website is undoubtedly one of the most exciting achievements for your business. It forms the core of your online presence and serves as an important part in building customer trust.
In this quick guide, we show you six simple steps on how to go live in no time.
Excited? Let’s get started!
Step 1: Establish the objectives of your website
As with anything, different websites are created to serve different purposes, whether that is to sell your services and products or build a brand. It’s important for you to clearly define what your website seeks to do right from the onset.
This will set the basis for the themes to use, the site structure to use, and how the content will be displayed to the users. Doing this also makes it easy to plan how the website will be implemented in terms of time and cost. Launching a website can be challenging and making sure that you have a plan in place will be a big help.
Step 2: Select and register a unique domain name
A domain name is a brand identification string used as a standard for naming and addressing a site on the web. When choosing one for your business, go for a name that resonates with your target audience, is memorable, user-friendly, and can be easily typed. If the name you wanted is taken, you might try looking for its alternative TLD (top level domain) i.e. .net, .org, .co.uk, etc.
Once you’ve chosen your most suitable domain, find a trustworthy registrar and register it for one or several years.
Step 3: Choose a suitable hosting plan
Assuming you’ve registered your domain name, the next step is to choose a hosting provider and buy a feasible hosting plan before launching a website. Web hosting ensures your website is accessible online by allocating a web server that provides a physical address and space.
It can be free, shared, or dedicated depending on your website’s size, purpose, and the cost you are willing to incur.
Step 4: Use a CMS to create and manage your web content
A content management system lets you manage and publish content on your website. Most of them are easy to operate. You need little or no prior coding experience to get your site up and running.
Step 5: Design your website
At this step, you can decide to hire a designer or design the website yourself. Whatever the route, the process involves creating an overall layout while taking care of user experience and branding.
You need to choose a theme that best characterizes your products or services. The idea is to have a properly articulated design that captures the attention of your visitors.
Step 6: The big launch
Finally, it’s now time to launch your website and to share to the world what your new online business is all about. But before that, it would be best to consider adding some useful tools for collecting useful user data. Some of our top picks here are Google Analytics and heat map tools for traffic and content performance analysis, and an email list builder to collect emails.
Once you’ve properly executed these steps, fine-tune the website and publish it!
If you are in need of assistance or run into any problems, reach out to SEO Design Chicago to get help from the experts that can guide you through the process or create the site for you.