Why SEO Matters for Your Shopify Store

Search Engine Optimization (SEO) is the key to unlocking your store’s potential. SEO partners like us have firsthand experience fixing website issues that are slowing down your Shopify ecommerce sales.

When customers find your Shopify store through search engines, they’re already interested in products like yours – making them more likely to make a purchase. Our Chicago based Shopify SEO agency will improve your store’s search engine ranking resulting in:

  • Increased organic traffic
  • Attracting more qualified leads
  • Boosted sales and revenue
  • Establishing your brand’s online authority
  • Increased conversion rates in your ecommerce store

Our Shopify Plus Design and Development Expertise

Shopify Plus design and development projects go beyond aesthetic enhancements, significantly boosting site performance, user experience, and conversions. Our web development team has worked on dozens of custom Shopify website builds and also web development updates to Shopify and Shopify Plus websites.

With firsthand experience optimizing Shopify Plus’s platform and customer behaviors, we create designs to meet the unique challenges and opportunities of eCommerce, ensuring your Shopify Plus store stands out in a competitive market.

website building

Specialized Shopify SEO Strategies

In addition to our comprehensive SEO services, we offer specialized strategies made specifically for Shopify stores and executed by our Chicago Shopify SEO experts. Our SEO campaigns are specifically designed for your unique website situation in mind. We always start with an intense custom SEO audit of your website to identify the biggest hurdles to your success.

Collections SEO

Collections are a crucial part of your Shopify store’s structure and play a significant role in both user experience and SEO. Our Collections SEO strategy includes:

  • Optimizing collection titles and descriptions with relevant keywords to increase the organic searches your products rank for
  • Creating a logical and SEO-friendly collection structure
  • Implementing proper internal linking between collections and products
  • Optimizing collection page URLs for better search visibility
  • Creating unique content for each collection page to avoid duplicate content issues
  • Utilizing Shopify’s automated collections feature strategically to improve site structure

Product Page SEO

Product pages are where conversions happen on your online store, making them critical for both SEO and sales. Our Product Page SEO services include:

Shopify Link Building

Building high-quality backlinks is crucial for improving your Shopify store’s domain authority and search rankings. Our Shopify-specific link building strategies include:

  • Creating linkable assets such as buying guides, infographics, or tools relevant to your products
  • Leveraging supplier and manufacturer relationships for quality backlinks
  • Implementing a digital PR strategy to gain mentions and links from industry publications
  • Engaging in strategic guest posting on relevant, high-authority blogs
  • Utilizing social media to increase brand mentions and encourage natural link building
  • Monitoring and disavowing low-quality or spammy backlinks to maintain a healthy link profile
  • Conducting competitor backlink analysis to uncover new link-building opportunities

Blogging on Shopify

A well-executed blog strategy can significantly boost your Shopify store’s SEO performance and drive targeted traffic. Our Shopify blogging services include:

  • Developing a content strategy aligned with your products and target audience
  • Creating high-quality, SEO-optimized blog posts that address customer pain points and showcase your expertise
  • Implementing proper internal linking between blog posts and product pages
  • Optimizing blog post titles, meta descriptions, and URLs for improved search visibility
  • Utilizing Shopify’s tagging and categorization features to improve site structure and user navigation
  • Encouraging user engagement through comments and social sharing
  • Integrating your blog content with your overall marketing strategy, including email and social media campaigns
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Our Core SEO Strategies

  • Targeted Keyword Research: Understand the specific language your audience uses to enhance your brand’s visibility.
  • Advanced On-Page Optimization: Optimize essential on-page elements to boost your site’s ranking and user engagement.
  • Effective Off-Page Strategies: Build your website’s authority through quality backlinks and external optimization.
  • Site Speed Optimization: Our team identifies images and landing pages that are not fast enough and recommends and performs updates to increase core web vitals rankings and user experience.
  • Technical SEO Expertise: Ensure your website operates smoothly and is optimized for search engine indexing.
  • Strategic SEO Planning & Management: Stay ahead with proactive, expert-led SEO strategies that adapt to market changes.
SEO online marketing strategy

Unparalleled Shopify Plus Expertise Across a Vast Array of Industries

At SEO Design Chicago, we take pride in our extensive experience crafting bespoke Shopify Plus websites that cater to an impressively diverse range of industries.

SEO Design Chicago’s portfolio demonstrates our ability to serve both B2B and B2C markets with equal proficiency, delivering tailored e-commerce solutions that drive growth, enhance user experience, and meet the unique needs of each sector we work with.

Our Comprehensive Industry Expertise

Shopify Plus design and SEO optimization is great for a wide array of sectors, including but not limited to:

The extensive experience across these diverse industries ensures that regardless of your sector or target market, we have the expertise to create a Shopify Plus website that not only meets but exceeds your e-commerce goals.

Our team’s deep understanding of industry-specific challenges and opportunities allows us to craft solutions that are perfectly tailored to your unique business needs.

Arts and Crafts

  • Art Supplies
  • Craft Materials
  • DIY Kits
  • Handmade Goods

Education and Learning

  • Online Courses
  • Educational Materials
  • E-learning Platforms
  • Academic Resources

Green and Eco-Friendly Products

  • Sustainable Home Goods
  • Renewable Energy Products
  • Eco-Fashion
  • Zero-Waste Lifestyle Items

Music and Entertainment

  • Musical Instruments
  • Vinyl Records and CDs
  • Concert Merchandise
  • Home Theater Equipment

Industrial and Manufacturing

  • Industrial Equipment
  • Safety Gear
  • Raw Materials
  • Custom Manufacturing Solutions

Beauty and Personal Care

  • Skincare Products
  • Haircare Items
  • Makeup and Cosmetics
  • Personal Grooming Tools

Books and Media

  • Physical and Digital Books
  • Magazines and Subscriptions
  • Audiobooks
  • Rare and Collectible Editions

Sports and Team Merchandise

  • Official Team Apparel
  • Memorabilia
  • Sports Collectibles
  • Fan Gear

Agriculture and Farming

  • Farm Equipment
  • Seeds and Plants
  • Livestock Supplies
  • Hydroponics and Urban Farming

Real Estate and Property

  • Commercial Properties
  • Residential Listings
  • Property Management Tools
  • Real Estate Investment Platforms

Travel and Hospitality

  • Vacation Packages
  • Travel Accessories
  • Leisure Activities
  • Boutique Hotels and Resorts

Automotive and Transportation

  • Auto Parts and Accessories
  • Motorcycle Gear
  • Bicycle Equipment
  • Marine Supplies

Technology and Electronics

  • Computer Hardware
  • Smart Home Devices
  • Audio and Visual Equipment
  • Gaming Systems and Accessories

Health and Wellness

  • Personal Care Products
  • Fitness Accessories
  • Medical Supplies
  • Mental Health Resources

Home and Living

  • Hardware and Tools
  • Furniture and Decor
  • HVAC Systems
  • Lighting Solutions

Family and Lifestyle

  • Baby and Nursery Products
  • Children’s Clothing and Toys
  • Family Entertainment
  • Pet Supplies and Accessories

Luxury and Fashion

  • Fine Jewelry and Watches
  • Designer Apparel
  • High-end Accessories
  • Luxury Cosmetics

Culinary and Nutrition

  • Gourmet Foods
  • Dietary Supplements
  • Organic and Health Foods
  • Wine and Spirits

Outdoor and Recreation

  • Sporting Goods
  • Adventure Gear
  • Fitness Equipment
  • Camping and Hiking Supplies

Business and Professional Services

  • Office Supplies and Equipment
  • Corporate Gifting Solutions
  • Business Consulting Services
  • Professional Development Resources

Why Choose SEO Design Chicago for Your Shopify Store?

  • Shopify Expertise: Our team has extensive experience working with the Shopify platform, and understanding its unique features and limitations.
  • Customized Strategies: We develop tailored SEO plans that align with your specific products, target audience, and business goals.
  • Proven Results: Our clients have seen significant increases in organic traffic, conversions, and revenue.
  • Transparent Reporting: We keep you informed every step of the way with clear, actionable insights.
  • Ongoing Support: SEO is an ongoing process, and we’re committed to your long-term success.

Don’t let your Shopify store get lost in the vast sea of online competition. Partner with SEO Design Chicago to elevate your store’s visibility, attract more customers, and drive sustainable growth.

Ready to take your Shopify store to the next level? Contact us today for a free SEO consultation and discover how we can help your business thrive online.


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