Cloud Backup Services
Data loss is when important information is lost, deleted, damaged beyond repair, or made inaccessible to its owners. If you think about all the data that your website contains, including financial information, customer data, and the very code that builds the website itself, you can see how catastrophic data loss can be.
The average cost of a data breach in the United States is over $9 million. The extensive cost comes partially from the efforts companies make to identify the breach and regain stolen website files in the event of a disaster.
Continuous data protection is increasingly necessary to keep your peace of mind in today’s complex data storage ecosystem. A key part of your data security plan is regular server cloud backups to ensure there is always recent backup data to restore in the event of security breaches or simply human error.
SEO Design Chicago offers continuous backup storage services and incremental backups to back up your data and ensure you can always access your system files.
Not sure how secure your website is? Schedule a free call with our web hosting team to learn how SEO Design Chicago can help you host a secure and responsive site.

Most Common Causes of Data Loss
Data loss has many causes. Human error can set your work back by weeks. Sophisticated phishing attacks can fool even savvy employees, tricking them into sending passwords and login credentials to thieves. Your data security plan should include a way to recover your complete website in the event that you become locked out.
Human Error
Remember, computers are sophisticated machines. Mechanical failures happen. An employee can spill coffee on a laptop, or a storm can cause a power surge that fries your hard drive.
Someone editing the website through your CMS might accidentally delete crucial pages. Another might open an email and download a virus that corrupts data. This is why backup software is crucial — it gives you a backup and restore plan for when accidents do happen.
Malware
More concerning for most website owners is the growing threat of malware, phishing, and ransomware. Malicious actors can steal your data and encrypt it, then extort money from you to get your personal data back.
Natural Disasters
Frequent backups keep you prepared in the event that a disaster strikes. A wildfire, tornado, or hurricane can easily wipe out local servers. Keeping a variety of backups in both the cloud and locally ensures that you can always access your last backup and continue business operations from a different location.
Be Protected
A reliable website backup is the first line of defense in an emergency.
Rest Assured
Website backups will provide you with the confidence you need that your investment is protected.
Website Backups for Security
A daily backup will allow you to restore at any point on any day as needed./span>
Risks of Lacking Backed-Up Files
We’ve all experienced the frustration of accidentally deleting a file or photo that we needed. Losing access to your website data can be disastrous, leading to extensive downtime and even crippling your business.
Website Downtime
Your website runs on complex pages of code. If some of that code is corrupted, deleted, or moved, you face the dreaded 404 page not found errors displaying all over your site.
Since your website is the key way your customers find you, get information about your business, and maybe even purchase from you, that means that you lose money for every hour that your website is inoperable.
Having a complete, accessible website backup is the best way to get your website back up and running as quickly as possible.
Customer Trust
All businesses rely on customer trust. The people who purchase products or services from your business rely on their personal and transactional information remaining confidential.
Data breaches erode consumer trust. After a breach, people might worry that if they share their mailing address or credit card numbers with you, that information may quickly end up for sale by bad actors.
In fact, businesses without a strong recovery plan in place risk permanently losing consumer confidence.
Securing Data During Migrations
Sometimes, you need to migrate your website over to a new host. Much like a home move, this can be a messy process, and sometimes crucial data is lost. You might suddenly find important pages of your site missing from the new web host.
SEO Design Chicago offers website migration services to ensure that your web code makes the transition smoothly. We also preserve your SEO rankings so your new website can continue ranking on search engine results pages right away.
Schedule a free call with our website migration team to find the best web host for you and make sure that your data stays safe during the move.
Benefits of Backing Up Files in the Cloud
We tend to think of the internet as ephemeral but keep in mind that all that data actually does “live” somewhere. Web hosting services keep your website safe in the cloud or on dedicated or shared servers. But if your hosting service is compromised, you can lose all web services.
A computer backup to cloud servers is easy to set up and automate, meaning that you always have a recent backup. You can then make your strategy even more secure with physical backups, like an external hard drive, to prepare for the small chance that you won’t be able to access your cloud backup via the internet. Remember, with data security, multiple forms of redundancy are always preferred.
SEO Design Chicago offers custom web hosting services with flexible pricing to fit your needs. Build, update, or migrate your business site with a tailored solution. Talk to our web hosting team today to learn more.
What is the 3-2-1 Backup Method?
Knowing the importance of backups and the expense of storage space, you might be wondering what the ideal disaster recovery plan is. You need to find a good balance between preparedness and convenience. If you try to keep seven different backup copies, it’s unlikely you’ll maintain that frequency over time.
Many experts recommend the 3-2-1 method. This is an easy way to remember that you should keep 3 copies of your crucial data on 2 different storage methods and ensure that 1 is kept offsite.
This is a good way to keep backups regular, accessible, and safe. Ransomware attacks are unlikely to hit all three copies, and the offsite version is protected from mechanical failures like power surges, floods, or spilled coffee.
How Often Should I Back Up My Servers to the Cloud?
You want a recent version to restore in the event that your data is lost. This prevents website downtime and allows for easy data restoration.
We recommend daily backups to keep your information safe. We can automate backups for you, ensuring that you can always access crucial files online.
SEO Design Chicago’s Backup Services
As a full-service digital marketing agency, we know the importance of keeping your important data secure.
Our team will sit down with you to discuss your business needs and develop a customized plan that fits your needs and budget.
Our solutions include cloud storage and physical solutions that allow you to access your backup and quickly restore lost or damaged data. Your backups can be completely automated and hands-off, or you can maintain a role in manual backups. The choice is yours.
Schedule a free call today to learn how we can address your web hosting, migration, and security needs.
Types of Data Backups You Need
Headlines about compromised data tend to focus on credit card numbers and social security numbers, and those are certainly important to encrypt and protect. Your website relies on many different kinds of data that all work together to display a functional, secure website.
Home Directory
This includes all the core data for your website. Think of it as the essential architecture — it contains your images, design codes, content, and navigation structure. If this data is lost or corrupted, you essentially no longer have a website.
Home directory information is often backed up weekly rather than daily since it tends not to change as frequently as customer data. If you are in the middle of a redesign or a website migration, however, daily backups may be necessary.
MySQL Database
MySQL is a database management system that is commonly used for things like images and user-generated comments and replies. It’s also critical for e-commerce sites that manage large inventories. Losing this data means that you can’t quickly store and query complex information for your site.
Customer Data
Of course, customer data is at the forefront of everyone’s mind. Encryption and security are crucial whenever you ask people to trust you with their personal information, including credit card information, demographics, and shipping info.
Picture your website like a house. If the doorframes all suddenly disappeared, the house would have a hard time staying up. Website data is a bit like that — each page of data is important to the overall structure and function.
Call today to get your website backup solution and protect your sensitive website data!
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