Digital Marketing Services for Organic Food Producers

Effective Marketing Strategies for the Organic Food Market

Whether you are marketing your fresh produce to a store or other retailer, or directly to potential customers, we can help you advertise your organic foods and other consumer products effectively.

Consumers are increasingly demanding organic products because they are concerned about genetically modified food and pesticide use. We can help you market your organic items through cutting-edge digital engagement strategies that integrate marketing best practices with a detailed understanding of the latest algorithm updates.

Why Choose SEO Design Chicago for your Organic Product Marketing?

As a full-service digital marketing agency, our team has the expertise to create a holistic marketing strategy for organic producers. This makes the best use of your marketing budget and leverages customer search behavior to effectively showcase your products. 

Our digital marketing services include: 

• Search Engine Optimization (SEO)
• Web Design and Development
• Pay-Per-Click (PPC) Advertising
• Social Media Marketing
• Content Marketing
• Email Marketing
• Video Marketing
• Reputation Management

Schedule a free call today to learn how SEO Design Chicago can partner with you to build your organic food brand! 

Search Engine Optimization (SEO)

As organic food consumption grows, vendors will increasingly search for new suppliers for in-demand organic food and beverages near them. Optimizing your online content for certain keywords will increase your brand’s name recognition and help potential buyers find you more easily. Including local SEO practices further targets your efforts to a particular geographic market, ensuring you speak to the most interested purchasers. 

Ensuring that your brand appears near the top of search engine results pages (SERPs) is crucial in this rapidly changing environment. Over a quarter of online searchers click on the very first result of a results page when they’re searching for a particular item or topic. This makes it increasingly important to make sure your website and social channels secure a top spot. 

Along with keyword optimization, search engines prioritize websites that load quickly and provide a smooth user experience. Our technical SEO team can update background details like your link strategy and schema markup to ensure that each piece of your website is working together. 

There are many opportunities to optimize your existing website and social media accounts to drive more traffic and conversions to your website through search engines. That’s what our team excels at. We help each of our clients by starting with a free SEO audit to determine which keywords they are already ranking for and opportunities for growth.

Our SEO services include:

• Competitor analysis
• Keyword research
• On-page/off-page SEO
• Content creation and updates 
• Local SEO 
• Link building 
• Technical SEO 
• Reporting 

Helping customers find you quickly and easily via search engines, maps, and voice search will dramatically increase your brand’s online visibility. 

Web Design and Development

An easy-to-navigate, visually appealing website is the cornerstone of your online presence. If you are starting from scratch, our web design team can help you identify the best hosting platform and content management system for your business. 

If you have an existing organic food production website that you know could be performing better, we can perform a complete website audit for you. This provides useful benchmark data that tells us what parts of your site are performing well, along with areas for improvement.

Our team can perform every element of a website update, from graphic design and UX improvements to back-end coding and web hosting services. 

Make sure that your business is well-positioned in the organic market with an optimized, informative website that introduces your brand and drives sales. 

Pay-Per-Click (PPC) Advertising

PPC advertising can be a valuable supplement to your organic traffic strategy. By combining paid and organic digital advertising methods, you can position your company at the forefront of organic products manufacturing. 

PPC advertising relies upon a complex system of bidding on keywords and developing comprehensive ad campaigns. The benefit of working with a full-service digital marketing firm like SEO Design Chicago is that we can integrate your PPC strategy with organic and local search efforts, social media marketing, and even traditional advertising methods to ensure that you’re making the most of your marketing budget.

By trusting our experienced team with your PPC strategy, you’ll receive a data-driven analysis of your paid campaigns, PPC design, and clear reporting. 

Social Media Marketing

Building trust around your high-quality organic products is crucial to success in this field.  People choose to buy organic products because of their quality, so it’s important to communicate that your brand has similar values.  Consumers in all industries increasingly want brands to foster a sense of relatability through their online presence, and social media is a great way to do this.

Our experienced social media team at SEO Design Chicago can help you identify the best digital platforms for marketing your products. As the market for healthy and sustainable products grows, our data-driven approach will identify which audiences are most interested in your products. We will then create a comprehensive social media plan for you that can include everything from automated posting and reporting to identifying influencers to work with. 

Content Marketing

Building brand awareness is crucial for organic farmers and other producers looking to increase sales. Most of us turn to the internet to learn about topics that interest us, and this is a perfect opportunity to build content around organic farming and food consumption.

Our team uses a data-driven approach to determine trending topics and keywords for organic consumers. Our 100% U.S.-based team creates a wide variety of content, including:

Reputation Management

Your online reputation communicates your values to the organic sector of the market. This includes quickly addressing any online concerns or negative reviews. Customers are far more likely to trust service providers who have positive reviews listed on their digital properties.

SEO Design Chicago has a comprehensive reputation management plan. This includes encouraging positive reviews from third-party sites within the organic industry. We also handle negative feedback and monitor social mentions to boost your overall internet presence.