Public Adjusters Marketing

When disaster strikes, most insurance policyholders don’t have enough time to search for a public adjuster. They may only look at the first few recommendations online, so if your practice doesn’t appear among the top results, you could miss out on clients. That’s why it is essential to maintain a strong online presence.

At SEO Design Chicago, we offer digital marketing services for public adjusters. Our team combines SEO, PPC, content creation, and other proven strategies to develop a comprehensive marketing plan tailored to your practice. 

Professional Web Development

A website is the backbone of your online marketing. It is where most of your online traffic will land. This may include visitors from search engines, social media, email campaigns, or paid ads. 

Our team will work with you to create a brand-new website or redesign your existing site to boost its performance. We include modern features such as responsive design, fast loading pages,  service pages, contact forms, chatbot support, client testimonials, and voice-to-call capabilities to make it easy for visitors to get in touch.

We also offer secure web hosting solutions with plugin updates, SSL certificate renewals, and daily backups.

Search Engine Optimization

SEO boosts your online visibility, ensuring that your practice appears among the top results when someone searches for terms related to your services. How we improve your SEO:

• Identify the keywords potential clients are using.
• Optimize meta descriptions, headings, URLs, and images with the targeted keywords.
• Produce informative blog posts, service pages, and FAQs.
• Improve site loading speed for better user experience and search rankings.
• Link pages to improve site navigation.
• Add structured data to help search engines understand your services and business information.
• Monitor analytics and user behavior and make adjustments where necessary.

Local SEO

Most clients search for services nearby when they need immediate help with insurance claims. If you optimize your online presence for local searches, your practice will appear to potential clients in your service area, increasing the chances of attracting quality leads.

Our team will perform a local keyword search to identify the terms people in your area use when looking for public adjusting services. We then incorporate these keywords throughout your website, including service pages, meta tags, headings, and blog content, to improve your visibility in local search results.

Additionally, we optimize your Google Business Profile with professional images, contact details, location info, service descriptions, and client reviews to enhance your presence in the map pack and local listings. We’ll also list your practice on local directories and build local backlinks to improve your online authority.

Social Media Marketing

Most public adjusters focus heavily on web development and SEO and often overlook social media marketing. Yet, statistics show that over 70% of internet users use social media to research businesses before making a decision. This means that even if your website is well-designed, neglecting social media can cause you to miss out on many potential clients looking for services and recommendations online.