What is furniture store marketing?

Furniture store marketing is the unique approach that furniture store owners and brands use to market their businesses and attract more customers.

Why is digital marketing important for furniture stores?

Digital marketing gets businesses online so more people can find their furniture stores. It can also help furniture stores make online sales by promoting their products to individuals who can't visit their physical storefronts.

What are some content ideas for furniture stores?

The most successful content for furniture stores showcases the craftsmanship, quality, and uniqueness of the furniture you sell. Consider taking professional photos and videos to highlight your inventory. You can also consider content that shows buyers how to care for and style furniture in their homes.

Why should furniture stores work with a marketing agency?

Building a successful marketing campaign takes time and resources. Many furniture stores cannot manage their marketing, so they outsource it to a professional marketing firm. Outsourcing allows store owners to focus on other aspects of their businesses.

How can furniture stores stand out from competitors?

Standing out is about showcasing what makes your furniture and store unique. You can showcase your wide selection of furniture, highlight your interior design expertise, or build a loyal customer base with your expert customer service.

Furniture Store Marketing

Digital Marketing Services for Furniture Stores

Anyone who owns or rents a home is in the market for furniture. The digital marketing services from SEO Design Chicago will help connect you with prospective customers so you can grow your business and sell more furniture.

Our team specializes in:

SEO
Local SEO
PPC Advertising
Website Design and Development
Content Creation
Social Media
Reputation Management

Furniture Store Marketing Strategies

Your store’s online presence is a must if you want to grow your furniture store’s sales and brand awareness. Partnering with SEO Design Chicago can help you reach your business goals by getting your furniture business online.

SEO Strategies for Furniture Retailers

Search engine optimization drives people to your website and improves your online visibility. Our SEO services focus on three main components:

On-Site: We will ensure your website contains relevant keywords and other SEO essentials to attract organic traffic.
Off-Site: We’ll develop strategies to drive more traffic to your site, such as PR and social media.
Link Building: We’ll include internal and external links throughout your website to build authority and enhance search results.

Local SEO for Furniture Stores

We help furniture businesses attract more local customers to physical stores through local SEO. Our approach to local SEO focuses on these elements:

Online Business Listings: We’ll ensure your store’s essential information is available on all relevant online business listings and directories.
Google Business Profile: We’ll create and update your Google Business Profile so people can find your store on Google Maps.
Bing and Yahoo: We’ll optimize your website for all local search engines, including Bing and Yahoo.

married couple chooses the best new-sofa

PPC Advertising for Furniture Businesses

Pay-per-click advertising is a budget-friendly way to drive traffic to your website and online assets without needing an extensive budget. Popular types of PPC ads for furniture brands and stores include:

Google Ads: Reach more people by promoting your furniture store directly on Google.
Facebook Ads: Develop promotions tailored to specific audiences with Facebook ads.
LinkedIn Ads: Position your business as a leader in the furniture industry with LinkedIn ads.

Web Design and Development

You can’t have a successful digital marketing strategy without a functional website. Our web developers and designers can assist in creating secure online storefronts and basic business websites to convert visitors into customers. Our website design and development services include:

Design: We’ll design a website for your furniture store that is visually appealing, functional, and user-friendly.
Redesign: We can update a pre-existing website to be responsive, accessible, and easy to use.
Hosting: We offer website hosting services that include regular updates to keep your site safe and secure.
Analytics: We’ll analyze your website and make changes to improve traffic and conversions.

Content Marketing Services

Attract the right audience to your furniture store with unique online content. Our talented team of creatives can assist in brainstorming, writing, developing, and promoting content that provides value to your audience. Popular types of content for furniture stores include these formats:

Blogs: Give furniture care or interior design advice to customers through blog posts.
Videos: Show people an up-close look at your inventory with professional videos.
Newsletters: Let customers know about upcoming sales, new items, and store news with a newsletter.

Social Media Marketing Strategies

If you want to build a strong brand for your furniture business, you need to get your company on social media. Our team of social media experts can help with these aspects:

Strategy: We’ll discover the best platforms and content for your furniture store to connect with potential customers.
Content: We’ll develop unique and engaging content that will provide value to your target audience.
Posting: We’ll link your social profiles with a scheduling tool to help you post more regularly.
Analytics: We’ll analyze your profiles and content to determine what strategy changes we can make to improve your engagement and attract more followers.

Reputation Management

What customers say about your business online matters. Through reputation management services, our team can help control online conversations about your business. We assist with these strategies:

Social Media Management: We use social listening tools to track what people say about your business on social media. We’ll engage in conversations on social media to highlight the positive sentiments about your store and answer any questions or concerns.
Online Review Management: We will review all online reviews people leave about your store, share the positives, and respond to any critiques or feedback.

Considerations for Furniture Stores

Every industry comes with challenges and opportunities for promoting business. When it comes to marketing your furniture store, consider the following:

Loyalty Programs: Consider starting a loyalty program to incentivize customers to shop at your store more often. Loyalty programs can include regular discounts, free repairs, or specialized furniture services.
Finance Options: Some potential customers may hold off on purchasing items from your store because they can’t afford them outright. To help them make more affordable buying decisions, promote different financing options.

buyers looking excited in furniture salon

Digital Marketing for Furniture Stores with SEO Design Chicago

SEO Design Chicago is a leading digital marketing agency for the furniture industry, helping stores and brands grow their business and increase sales. When you partner with us, we guarantee:

Transparency: Our team prides itself on openly communicating with clients about project statuses and health.
Experience: We have a talented team with decades of work experience in various marketing fields.
Data-Driven Strategies: We build strategies based on industry and competitor data for optimal results.
Full-Service Marketing: We’re a full-service marketing agency that can assist with all your digital marketing efforts, from email automation and web development to content creation and social media.
Real-Time Reporting: We run reports to monitor client campaigns in real time, allowing us to make quick adjustments for the best results.
US-Based Team: Our talented US-based team is available to assist clients during standard business hours across multiple time zones.