What is fence company marketing?

Fence company marketing involves developing and executing marketing campaigns to grow a fence company's business. With a successful marketing campaign, fencing businesses can find more customers, book more projects, and increase their revenue.

Why is digital marketing important for fence businesses?

Digital marketing puts your business online. With an online presence, you can connect with more potential customers, making it easier to grow your fence company than relying on traditional marketing.

What are the benefits of working with a digital marketing agency?

Time, resources, and knowledge are essential for running a successful marketing campaign. Working with a professional marketing team allows companies to outsource their marketing efforts to people who have the tools to create and execute an effective campaign.

What are content ideas for fence contractors?

Visual content that showcases your fence work is some of the most successful content for contractors. Consider getting professional photos of finished projects or shooting videos to show the evolution of a fence project for a past client.

How can fence businesses stand out from competitors?

Standing out from competitors is about showing clients what makes your business different. Your unique differences can include your dedication to customer service, an innovative approach to fence installation, the craftsmanship of your work, or the experience of your team.

Digital Marketing for Fence Companies

With digital marketing services from SEO Design Chicago, you generate more leads by developing a strong online presence for your fence business. We work with contractors and fencing companies nationwide, helping them grow their businesses and nurture client relationships. Our team can assist your business with the following:

SEO
Local SEO
Content Marketing
PPC Advertising
Web Design and Development
Social Media Marketing
Reputation Management

Digital Marketing Services for Fence Companies

Partner with SEO Design Chicago to unlock the secrets of digital marketing for fence businesses. Whether you’re looking to improve your online reach, build a better website, or grow your social media, our team is here to help.

Search Engine Optimization

Our SEO strategy includes creating valuable and informative content, optimizing websites with the right keywords, and updating the website’s user experience to help your business reach the top of search engine result pages. A few components of SEO include:

On-Page: Our team will discover the best keywords and phrases to add to your site to improve your search engine rankings and help more customers find your business.
Off-Page: We’ll develop strategies outside of your website to drive more organic traffic to your site.
Link Building: We’ll include quality links throughout your site to increase its authority and improve your search result rankings.

Local SEO for Fence Contractors

When a prospective client is looking for a professional to install or repair their fence, you want your business to be the first one they find online. We can increase local traffic to your website by improving your local SEO ranking. We will increase your position on results pages through these elements:

Online Business Listings: We’ll include your business on all relevant online listings and directories to grow your online presence.
Google Business Profile: We’ll update your Google Business Profile so your fence company shows up on Google Maps.
Local Searches: We’ll optimize your website to appear in local searches across all search engines, including Google, Yahoo, and Bing.

Content Marketing

Having unique content on your website is a crucial part of internet marketing. We’ll create valuable and engaging content showcasing your fence work and what it’s like working with your business. A few popular content types for contractors and fence companies include:

Blogs: Our writers will write valuable blog posts for your audience on topics such as fence maintenance, different fence options, and what to consider before putting up a fence.
Case Studies: We’ll create video and written case studies showcasing your craftsmanship and fencing expertise with past client projects.
Newsletters: We’ll boost your email marketing approach with recurring newsletters to keep your clients engaged even after you’ve completed a fence project.

PPC Advertising

Pay-per-click (PPC) ads are a cost-effective way to promote your business. PPC means you only pay when someone engages with your ads, giving you more control over your ad budget. A few popular types of PPC campaigns include:

Google Ads: We’ll help you broaden your reach online and find more potential customers by placing ads directly on Google.
Facebook and Instagram Ads: We’ll create targeted ads for Instagram and Facebook to attract customers looking for fencing services.
LinkedIn Ads: We will promote professional ads on LinkedIn to help you connect with other contracting and home improvement professionals and position your business as a leader in the fence industry.

Website Design and Development

Your website is one of the first impressions people have when searching for fence repair and installation companies in their area. Our web designers and developers will handle all your website needs, including:

Design: We’ll create a professional and functional site for your business that makes it easy for potential customers to book a fence installation or learn more about your fencing services.
Redesign: We can update your existing website to be more user-friendly, accessible, and responsive.
Hosting: We offer web hosting services that include regular security updates.
Analytics: If your website isn’t getting the traffic, engagement, and conversions you want, our team will review your analytics and make updates to improve your metrics.

Social Media Marketing

Building a strong social media presence is one of the best ways to connect with your target audience. Our team can assist with all your social media needs, from developing unique posts to analyzing your profile for optimal results.

Strategy: We’ll develop a custom strategy that’ll include which platforms and content will resonate best with your audience.
Content: We’ll create unique content, complete with captions, to share across all your social media channels.
Posting: We’ll link your social profiles with a scheduling tool to help you stick to a consistent posting schedule.
Analytics: We’ll review your monthly analytics and make strategy updates to improve your engagement and grow your following.

Reputation Management Services for Fence Professionals

Your online reputation can make or break your fence business. We can help control online conversations about your business through reputation management. Our approach to reputation management includes:

Social Media Management: We monitor what people say about your fence business on social media and engage in online conversations to ensure your company is fairly represented.
Online Review Management: We’ll review your online reviews, share positive reviews on your social and website, and respond to feedback.

Considerations for Fence Contractors and Companies

Marketing for fence companies requires unique marketing tactics to set your business apart from competitors. A few considerations and marketing ideas to ensure the success of your business include:

Referrals: One of the best ways to find qualified leads is through referrals. We can help you develop a referral program that incentivizes past customers to recommend your services to friends and family.
Seasonal Work: Many fence and outdoor maintenance companies have busy seasons depending on the weather and climate they work in. We’ll help you leverage your marketing plans to promote seasonal work and fill the gap when business is slower.

Digital Marketing Solutions with SEO Design Chicago

SEO Design Chicago is a leading digital marketing company that develops effective digital marketing strategies for fence contractors and businesses to help them gain more clients. When you partner with us, we guarantee:

Transparency: You’ll always know the status and health of your marketing projects.
Experience: You’ll work with expert marketers who have decades of experience in their respective fields. Our team also has extensive experience working with companies of all sizes and from various industries.
Real-Time Reporting: We use real-time reporting to provide an accurate representation of the health of marketing projects.
Data-Driven Strategies: We develop digital strategies using data for optimal results.
Full-Service Agency: Our marketing experts can assist with all your online marketing needs, from copywriting and web development to graphic design and videography.
US-Based Team: We have a reliable US-based team available to assist clients during standard business hours.