Industry: Plastic Surgery / Cosmetic Surgery
SEO Design Chicago helped a board-certified plastic surgeon in Miami dramatically increase consultation bookings through a multi-channel digital marketing strategy that showcased their expertise and attracted patients seeking premium cosmetic procedures.
356%
increase in consultation bookings
$189
Cost per consultation (down from $450)
267%
Increase in organic website traffic
Challenge:
A board-certified plastic surgeon in Miami faced intense competition in one of the most saturated cosmetic surgery markets in the country. Despite excellent credentials and patient outcomes, they struggled to stand out online against practices with larger marketing budgets.
Solution:
Plastic Surgery SEO
Our plastic surgery SEO experts developed a strategy targeting high-value procedure keywords like “rhinoplasty Miami” and “breast augmentation Florida.”
Website Redesign
We created a stunning new practice website featuring before/after galleries, procedure information, and patient testimonials with HIPAA-compliant video testimonials.
Instagram Marketing
Our Instagram strategy showcased surgical results, recovery journeys, and educational content that built trust with potential patients.
Google Ads Management
We launched highly targeted Google Ads campaigns for specific procedures with landing pages designed to convert searchers into consultation bookings.
Results:
- 356% increase in consultation bookings within 12 months
- Reduced cost per consultation from $450 to $189
- 267% increase in organic website traffic
- Ranked page 1 for 35+ high-value procedure keywords
