Industry: Orthopedic Surgery / Healthcare
SEO Design Chicago helped an orthopedic surgery practice in Chicago increase surgical consultations and establish their physicians as leaders in sports medicine and joint replacement.
234%
increase in new patient consultations
178%
178%Increase in surgical procedures
$156
$156Cost per new patient appointment
Challenge:
A multi-physician orthopedic surgery practice in Chicago was losing market share to hospital-employed surgeons with bigger marketing budgets. Despite fellowship-trained specialists and excellent outcomes, patients weren’t finding them when searching for treatment options online.
Solution:
Healthcare Website Design
We built a modern orthopedic practice website with physician profiles, procedure information, and online appointment requests.
Medical SEO
Our SEO strategy targeted condition-specific searches like “knee replacement surgeon Chicago” and “ACL surgery specialist.”
Content Marketing
We created educational content about treatment options, recovery timelines, and procedure information.
Reputation Management
Our reputation management program helped them collect patient testimonials and manage online reviews.
Results:
- 234% increase in new patient consultations
- 178% increase in surgical procedures
- Cost per new patient appointment of $156
- Added third surgeon to practice to meet demand
