Industry: Accounting / CPA Firms
SEO Design Chicago helped a Chicago CPA firm increase new client acquisitions through targeted digital marketing that positioned them as trusted advisors for small businesses and high-net-worth individuals seeking tax and accounting services.
234%
increase in consultation requests
178%
178%Increase in organic website traffic
$156
$156Average cost per qualified lead
Challenge:
A boutique CPA firm in Chicago was struggling to grow beyond their referral base. The partners knew they provided exceptional service but couldn’t compete online with larger firms and national tax preparation chains. They needed a way to reach business owners and professionals seeking ongoing accounting relationships.
Solution:
SEO for Accountants
Our accounting firm SEO strategy targeted high-value searches like “CPA Chicago” and “small business accountant” to attract ideal clients.
Content Marketing
We developed a content strategy featuring tax planning guides, small business financial tips, and timely content around tax deadlines that attracted business owners.
LinkedIn Advertising
Our LinkedIn campaigns targeted small business owners and executives in Chicago with messaging about proactive tax planning and financial advisory services.
Website Redesign
We built a professional firm website that communicated their expertise, showcased their team, and made it easy for prospects to schedule consultations.
Results:
- 234% increase in consultation requests
- 178% increase in organic website traffic
- Cost per qualified lead at $156 (high-value clients)
- Added 45 new ongoing client relationships in 12 months
