Facebook archive is probably not the first thought that comes to mind when you think of using Facebook. The reality is that archiving is becoming incredibly useful for social media apps and is growing increasingly popular. Facebook is a social media app that allows users to connect with other users via a “friendship status” that has to be mutual. Facebook users can share videos, photos, articles, news, etc. Businesses take advantage of Facebook ads and increase their digital presence by having an account where they interact with consumers.
What is Archiving?
Archiving allows users to take posted content and move it to a private tab so only they can see their content. This means that followers or friends are not able to see it anymore. When users want others to see their content again, they can make it visible for others to see. Along with Facebook archive, other social media platforms like Instagram are offering this feature as well. It helps people organize their feed and track posts without entirely deleting them.
Is it Useful?
With Facebook archive, users do not have to worry about losing a post forever if they want to take it out of the spotlight. It is a unique feature many users are capitalizing on. In order to show you a clearer idea as to what Facebook archive is, this article is going to discuss how to archive Facebook posts, all about archive on Facebook, and how to find archived photos on Facebook.
How to Archive Facebook Posts
The process of how to archive Facebook posts is pretty simple. The first thing you want to think about is why you want to archive. Is it because the content is not relevant anymore, or do you just do not want a particular picture out for the public to see anymore? Whatever your reason might be, archiving is only temporary. You can always make it visible to your friends again. Archive will save your posts for up to 30 days before moving them to the trash. Facebook archive is extremely easy to use. Once you identify a post you want to archive, simply click the three dots in the upper right-hand corner. Next, select “move to archive” and your post is archived.
Facebook stories came about in 2017. Stories are less formal and allow users to post more casual content. Stories normally highlight an important moment or just share something funny like a meme. The options are endless. Users feel less pressure to generate a perfect post and have more fun with stories. Stories post for only 24 hours and then they disappear. The story format has its origins with the popular app, Snapchat. Snapchat stories initiated this less formal format of posting that stuck with users all around the world. Stories offer different features like fun filters and various lenses.
Stories for Business Accounts
Facebook stories are also a great way to promote business accounts because links to websites can be implemented and accessed in one swipe up. Not only can Facebook posts be archived, but Facebook stories can be too. If you want your story to be archived, the process is for the most part synchronous with regular posts. When you click on your story, tap the three dots and then select “archive photo”. Once again, your post is placed in an archive tab where you can choose to make the content visible to your audience again or delete it all together.
If businesses feel like their story is not getting the right exposure, they can archive the story and post it later on at a time that their target demographic is most active on the app. You can also choose to turn “story archive” on so that your posts will be automatically archived when they disappear from your story. Doing this will help you save memories that you can look back on and reference in the future.
Archive on Facebook
There are countless benefits to archiving on Facebook. For so many people, archives have been life changing as they offer a different way to make posts disappear without completely deleting. It isn’t as common to permanently delete posts, because users still want to be able to see it themselves without the rest of the world seeing it, which is why archive on Facebook is so helpful. Over the last ten years or so, social media has taken our lives and published them, allowing other people to get an idea of your values, fashion preferences, career goals, and more. Social media allows us to express our attitudes and beliefs, which can be both a good thing and a bad thing. When we think about the different generations and specific behavior, Gen-Z favors social media over other mediums of connecting with others. This generation is accustomed to sharing their lives via the internet, but this does not hold true for everyone. The bottom line is that archiving can help combat some of these issues.
The first benefit to Facebook archives is the ability for users to take back control. Not everyone wants their whole life on the internet, and users often debate what content to post and what that content says about their values. We have all posted that one photo and then questioned whether or not we want it to represent who we are and if it accurately depicts us. Other users can be ruthless on social media, and sometimes publishing posts can cause anxiety for users who want the perfect picture. If a user publishes a photo that they decide they may want to keep private , but they don’t want to delete all together, archiving gives them this option. A user can archive the photo and decide later that they do want to make it available to the public with the same edits and caption they created before.
Save Posts for Memories
Another great advantage to Facebook archives is the ability to save posts to reference later. The story function saves archives for longer than regular posts and allows you to go back and look at old stories and reminisce on big events or milestones. Scrolling through old albums and your profile page to find a photo from several months ago can be time consuming. For this reason, some users dedicate their story to post photos of important moments so they can go back and see them with ease on archives. Archives give great organizational structure and help people identify where old posts are and how to access them. Facebook story archives specifically help users arrange and organize posts, without the hassle of manually creating albums. Think of it as one less thing you have to worry about!
Archiving helps businesses improve their social media strategy. Facebook runs on an algorithm that does not always achieve the reach companies are wanting to achieve. When organizations publish posts on Facebook, they don’t always strategize the time and how it corresponds with the behavior of their target market. For example, if a company publishes a post in the early morning that highlights a sale directed at younger women, but younger women are not on Facebook until after 7 pm, the post is worthless. To prevent this, businesses can archive posts and then make them available to the public at 7pm. Then, they are achieving their desired reach and creating more conversions. Of course, businesses can strategize in advance and post at the right time, but mistakes happen. This can help prevent those mishaps that happen to all of us.
How to Find Archived Photos on Facebook
After archiving posts, most people want to know how to find those archived photos on Facebook. At first glance, accessing your archived photos might not seem very straightforward. Luckily, Facebook launched its new “manage activity tool.” This tool allows you to see all of the different posts you have made on Facebook. Simply navigate to your profile and click the three dots next to the “add story” function. Next, click on “activity log” to see posts you have created and posts you have liked/commented on. This function enables you to see all of your interactions and recent activity.
To find archived photos on Facebook in the activity log, click on the “archive” tab at the top of the page. Here you will find photos or other items you have archived. Each archived post displays in sequential order of when the post originally posted according to date. Once you find the post you want to restore, just click the three dots and choose “restore to profile.” The photo will then be available to your friends who can see, like, share, and comment on your post once again.
Need Help with Social Media?
For help with Facebook archives and how to properly implement and execute a successful social media strategy, contact SEO Design Chicago. A team of experts will be assigned to your business and create a tailored digital marketing plan for you!
- What is archiving?
- Who created the stories feature on social media first?
- When did Facebook first introduce stories?
- What Facebook function allows you to see all of your recent interactions?
- What can you archive on Facebook?