Have you ever wondered how to get more followers on Twitter? SEO Design Chicago will explain why it’s essential to increase your Twitter followers. We will also describe how to get more followers on Twitter.
Before we continue, here are some Twitter statistics to notice.
- There are 353 million monthly active users on Twitter.
- There are half a billion tweets per day.
- 80% of Twitter usage is on a mobile device.
- 70% of Twitter’s audience is male.
- Tweets that include images get 89% more likes.
- 60% of users discover new small businesses on Twitter.
How to Increase Twitter Followers
Twitter’s business blog provides several best practices to increase your Twitter followers organically.
Here are a few ways to increase Twitter followers.
Share Relevant and Useful Content.
Twitter is an excellent place for people to have conversations and find content that interests them. To grow your Twitter followers, make sure that your content appeals and is of value to your audience. Examples of valuable content include tweeting about product tutorials, sales, or current events. You can also use Twitter Analytics to help you learn more about your audience’s interests.
Post Visual Content.
Share a variety of visuals, including video. Because 97% of people pay attention to visuals on Twitter, adding media to your tweets will help your business stand out. Your tweets will be more memorable to your audience.
Tweet Consistently.
Your audience counts on your content. Readers enjoy having consistent content with which they can engage. You can create a content calendar to help you keep your content consistent.
Interact With Others.
Twitter is a platform where you can make connections, so make sure you interact with others. Some ways to interact with others are following other people in your industry, retweeting influencers, engaging with thought leaders in the community, and replying to mentions and customers.
Promote Your @ Name Everywhere You Can.
Another way to grow your followers is by getting your name out there as much as possible. Add a follow button to your website. Include a link to your Twitter profile in your email signature and newsletters. Also, promote your name offline on business cards, flyers, signs, and menus.
Tap Into Your Existing Customer Base.
You can upload your existing email contacts and let your customers know you’re ready to have a conversation and follow them on Twitter.
Run a Followers Campaign.
Followers campaigns are a way to promote your account to a targeted audience on Twitter, and you’ll only pay when someone follows you after seeing your ad. You can run a short campaign to boost momentum or run an always-on campaign to create a consistent stream of new followers.
How to Gain Twitter Followers
There are many other ways to gain Twitter followers. Some of the benefits of more Twitter followers include increasing your website traffic, acquiring customers, and increasing sales volume.
Include SEO Keywords in Your Twitter Bio.
There are many ways to optimize your bio Twitter keywords and phrases. If you have an e-commerce store, you should use keywords specific to your brand and describe your store. Using keywords will help the Twitter search results find you and make it easy for users to follow you.
Search for People Talking About Your Niche.
As previously mentioned, Twitter is all about making connections with others, so reach out to people talking about your niche. Use the Twitter search feature to find people and jump into conversations where you may get potential customers. For example, if you sell jeans, find discussions where people look for good-fitting jeans and introduce your store and products.
Also, you can use social media tools such as Hootsuite and Tweetdeck to keep rows of Twitter searches that auto-update as new tweets match your specified keywords. You can also use tools like IFTTT to get email alerts when a tweet matches a keyword search.
Add a Twitter Badge to Your Website.
Businesses usually link Twitter and other social media accounts like Facebook and Instagram by adding a badge at the header or footer of their website. Twitter also has a follow button you can add to your e-commerce store using Twitter Publish. When people click on the button, they can see all your recent tweets on your Twitter profile. Make sure your bio and tweets are compelling. Doing so will help you get more followers.
Place Your Twitter Link in Your Newsletter.
Email newsletters and other messages are another way to connect with your customers. Build an email list to engage those subscribers with your store. Personalize your emails by using an email marketing service. You should add your Twitter link in your emails and newsletters so people can easily find you on Twitter.
Include Twitter as a Contact Option.
Using Twitter as a contact option will also help you gain followers. Adding your Twitter link to the contact page on your website gives an alternative to those who would prefer to contact you via Twitter instead of email or phone. Using Twitter is a way to connect your customers to your e-commerce store for sales, support, and other inquiries.
Offer an Incentive for Twitter Followers.
Incentives encourage people to follow a call to action (CTA) like signing up for a newsletter, email list, etc. Third-party services such as Wishpond can integrate with Shopify and allow store owners to offer incentives to build their social media audience, preferably on Twitter, Instagram, or Facebook. You can also run promotions, incentives, and contests targeting Twitter followers specifically.
Use Twitter Ads to Get More Twitter Followers.
You can use targeted Twitter ads to encourage new people to follow your store on Twitter. By using Twitter advertising, your ad will appear to the audience you specified as a suggested account to follow. If you use Twitter ads, make sure you update your bio using 160 characters or less so that people can get to know your store.
Ask Your Employees to Include Your Store in Their Bio.
Ask your employees to include your store’s Twitter handle (@username) in their bio so that people who visit your employees’ profiles will find your store. Your employees are online representatives of your store, so you’ll want them to make good first impressions for potential customers.
Recruit Your Influencers.
Twitter influencers and ambassadors are your best customers. Because influencers have such a big audience, they can promote your product and reach more people. These promotions will increase your audience size and sales. To find good influencers and ambassadors, start by identifying your best customers on Twitter. Then begin building a relationship with those who mention your store the most.
Optimize Your Profile.
Optimizing your Twitter profile will better represent who you are and what you do. There are three things to keep in mind when optimizing your profile.
- Your profile needs to represent you, what you do, and where you operate if that is relevant.
- Make sure your profile picture is high quality and clear. A high-quality photo will make you more memorable and give a good impression to new people visiting your Twitter profile.
- Use relevant hashtags, industry keywords, and your location information.
Make the Most of Your Hashtags.
Adding hashtags to your posts makes your posts more searchable. They increase your chances of Twitter users finding you. Don’t use too many hashtags, or your posts will look like spam. Stay away from adding irrelevant hashtags to your posts. You can use Twitter Analytics to see which hashtags are trending and are top-performing for your brand. Noticing trends will also help you in your future strategy.
Know the Best Time to Post on Twitter.
Knowing the best time to post on Twitter will help you best reach your audience. If your audience isn’t active on Twitter at the time of your post, it will be of no help to you. To have more engagement with your followers, you must be posting at just the right time. Posting at the best times will also help you increase your Twitter followers.
Most Popular Twitter Hashtags
Hashtags make your posts more searchable. They will also drive brand awareness. Here is a list of some of the most popular hashtags:
- #followback
- #funny
- #photography
- #pets
- #friends
- #love
- #photooftheday
- #style
- #fashion
- #food
- #travel
Best Times to Post on Twitter
Knowing the best times to post on Twitter will help you gain followers and drive audience engagement. So, what are the best times to post?
Best Times to Post on Twitter in General
Wednesday 9 AM-3 PM
Tuesday-Thursday 9-11 AM
Best day: Wednesday
Worst day: Saturday
Best Times to Post on Twitter By Industry
Let’s look more specifically at different industries and the best times to post for each.
Healthcare
Best times: Monday 9 AM-12 PM, Tuesday 8 AM-1 PM
Best day: Tuesday
Worst day: Sunday
Media
Best times: Monday 6 AM and 9 AM, Tuesday 7 AM
Best day: Monday, Tuesday
Worst day: Saturday
Education
Best times: Monday 6-9 PM, Thursday 10 AM
Best day: Monday
Worst day: Sunday
Nonprofit
Best times: Wednesday 10-11 AM, 2-4 PM
Best day: Wednesday
Worst day: Sunday
Restaurants
Best times: Wednesday 12-2 PM, Thursday 8 AM-2 PM
Best day: Thursday
Worst day: Saturday
Technology
Best times: Monday 11 AM, Tuesday & Wednesday 9 AM, Tuesday 2 PM
Best day: Tuesday
Worst day: Sunday
Travel and Tourism
Best times: Monday 10 AM–2 PM, Wednesday 8–9 AM
Best day: Monday, Tuesday
Worst day: Saturday
Finance
Best times: Monday and Tuesday 1–3 AM, Friday 12–3 PM
Best day: Monday, Tuesday
Worst day: Saturday
SEO Design Chicago Can Help Grow Your Twitter Following
Growing your Twitter following can be a game-changer for your business. A high Twitter following shows that your audience, leads, and customers are interested in your content. It will also give you more influence within your industry. SEO Design Chicago can help you with your Twitter advertising and other social media platforms.
FAQ:
- How do you increase your Twitter followers?
- What are some of the benefits of gaining more followers?
- What are some popular Twitter hashtags?
- When should you post on Twitter?
- What does a high Twitter following say about your business?
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