How to Increase Domain Authority

In today’s climate of online businesses, having your website be prominent on search engines is critical in it succeeding. This is because the higher your website ranks on search engines, the more it will appear when its topic is searched for. This leads to more web traffic to your site, and hopefully, more business for your company. This article will give you some tips on how to increase the domain authority of your website. In turn, this will help you rank higher on search engines.

what is domain authority

What is Domain Authority?

In learning how to increase domain authority, we must first dive deeper into what exactly it is. Domain authority is a website’s measurement of how successful it will perform in search engine rankings. Having a higher domain score means that your website will get displayed more in a Google search. Most people do not go past the first page when conducting a Google search. This is why being on that page is critical for gaining page views.

This is an important factor in building your business online. You need people to use your website in order for it to be successful. There are many ways of improving your search engine rankings, such as using SEO, which we will outline in this article.

Domain Authority and SEO

Using SEO, or search engine optimization, is a great starting point in improving your website’s search engine ranking. Search engine optimization is the process of optimizing your website to gain the most web traffic as possible. This can involve having the right amount of words on your web pages, which is usually around one thousand five hundred.

Another method is choosing different keywords you want to feature on your web pages, so when people search for them, your website can come up. Using correct headers and labels for your web pages is another great method of search engine optimization, as it makes them more likely to be featured more in an online search. There are a variety of methods with which to conduct search engine optimization, and utilizing them is one of the best ways in learning how to increase your domain authority. 

domain score

Create Link-able Content

One of the most important factors in learning how to increase your domain authority is learning how to create content that other websites will use as links. Link building is an important aspect of SEO. Having a lot of links leading to your website is a great sign that your site is quality and respectable. They can also result in more people being led to your website.

The best way to gain links is to simply create good solid content that others find interesting and important. You post this content regularly, to show people that your website is relevant and keep them interested in it. The more links to your website you can get, the higher your website’s domain authority will be. 

Add Internal Links

Internal links on your site are also a large factor in the rankings. Internal links are when one of your web pages has a link on it that leads to another page on your site. This can make it easier for users to find something they are looking for on your website. It also helps keep them on your site for longer periods of time.

Both of these factors will increase your website’s search engine ranking. And for the last part about links, be sure to get rid of bad or dangerous links on your site These could be links that lead to spam or website’s that do not exist anymore, among other things. Successfully  utilizing links is a great way in how to increase domain authority. 

domain authority checker

How to Increase Domain Authority

One of the more overlooked aspects when creating a website, or evaluating the success of one, is the mobile version of the website. This is because you can spend so much time optimizing your desktop version that you overlook the mobile one. This can be a big mistake. Now more than ever, people are using their phones to browse the internet. This means having a poor mobile version of your website can severely hurt your domain score. If someone on a cell phone clicks on your site only to find it poorly functioning on mobile, chances are they will quickly click off of it. This damages your search engine ranking.

To fix this, emphasize the mobile version of your site just as much as the desktop one, that way they are both ready to be viewed in any format. Having a mobile friendly site is a huge part of how to increase domain authority. 

A strong domain authority means that you have a strong web presence. Having a strong web presence makes your brand more recognizable to people. Having your website appear on the first page of a search means that even if it’s not clicked on, the domain name is still being seen. A higher search ranking is one of the best ways you can get exposure for your website. If it is consistently appearing in people’s searches, then more often than not, they will give it a try and click on it. This gains you more page views and leads to a higher domain authority.

It also gives you a chance to win over a new fan of your website with the content that you produce. This shows you why emphasizing gaining a higher search ranking for your website is critical in gaining more web traffic. And the more web traffic you have, the higher your website’s ranking will go. 

domain authority

Domain Authority Checker 

We have been discussing ways of how to improve your domain authority. But, you also need to be able to monitor it to see if it’s improving. This is where a domain authority checker comes into play. What a domain authority checker does is monitor what your website’s domain score is, and how this impacts the search engine results. Using this tool is important, as you need to see if changes to your website are making any positive, or negative, impacts on your search engine ranking.

A domain authority checker will show you how your keywords are performing on your website. It will also take into account the number and quality of links your website has on it, and how they impact your site. Using a domain authority checker is a great way to compare your website versus competitors. You can see where they may be doing something better or different then you. This is a great way to learn how to increase domain authority. 

There are a great many platforms online that have solid domain checkers that you can use. A lot of them are free as well.


One of the most popular domain authority checkers is called Moz. Moz has a free domain authority checker that allows you to view how your website is performing. You can get up to three reports a day for free, which is good to use as a starting point in examining your site.


Another tool that is very similar to Moz is Ahrefs, which performs pretty much the same functions, but is a different platform.


One more domain authority checker to try out is Majestic, which has a large amount of search indexes to use. All three of these platforms perform very similar functions. They are all a great tool in learning how to increase domain authority. 

Don’t worry if your domain authority doesn’t increase overnight. Domain authority can take time to increase. Some experts say it can take at least 12 months to see a major increase in domain authority.

how to increase domain authority

Domain Score

The higher the domain score of your website, the higher up and more often it will appear in online search results. The scoring of domain authority is out of one hundred points. Based off of this scale, a forty to fifty is considered average, while fifty to sixty points is considered good. Anything over a score of sixty is considered excellent. New websites start off with a domain score of one. That means that they have a lot of work to do to get that to a respectable number. Having a good score is the product of constantly tweaking aspects of your website in order to boost your search engine optimization. Learning what is working and what is not and making those changes is a key part of having a high domain score

The purpose of this article is to help you increase your domain authority. Learning how to increase domain authority on your website is a huge part of that process. By ensuring that your website is optimized for search engines, you give yourself a better chance of appearing higher in search rankings. An effective mobile version of your site also ensures that your website will not lose out on critical mobile page views. The more time and effort you put into improving your site’s search rankings, the better it will perform. This article should only be a starting point for more research ideas of how to increase domain authority. 

FAQs about How to Increase Domain Authority:

  • How do I increase my domain authority in 2021?
  • What affects domain authority?
  • What’s a good domain authority score?
  • What is the highest domain authority?
  • How long does it take to increase domain authority?

Contact Us Today!

Call Now ButtonCall Now