Google is the most used search engine today and being able to get Googled easily is a must for a great ranking. The question every person that has the urge to have a strong online presence should be how to show up on Google. A user-friendly website is the first step in attracting an audience, but having it available on Google is the most important factor to gain more visitors. Inclusion in Google’s search results is free and easy; you don’t even need to submit your site to Google. Google is a fully automated search engine that uses software known as “web crawlers” that explore the web on a regular basis to find sites to add to our index. The majority of sites listed in our results aren’t manually submitted for inclusion, but found and added automatically when our bots crawl the web.
Table of Contents
How to get Googled
As stated before, inclusion in Google’s search results is easy and you don’t have to manually submit, but if you want to rank high at a faster pace, submitting your website URL to Google wouldn’t hurt. Google is able to automatically find the site with its bots, but it takes time as there are millions and millions of sites it must go through to get the best results for users. Google also offers guidelines to build websites that are difficult to crawl and don’t contain any errors.
Get your website to show up on Google
Launching your website is the first step to get to Google, but chances are your site won’t even pop up because it is new and hasn’t been crawled. Don’t panic, as it is common for new websites not to show up. Take the first steps and submit your URL site to get the process going. In addition, it may take time to rank your website into the first spots in Google, but keep in mind that it is possible with time, knowledge and the help of the tips listed below.
Get my website to the top of Google search
With the world becoming more and more digitized, it is important to keep in mind that businesses are too. The search engine landscape is becoming more and more competitive by the day, making it difficult for your business to show on Google. There is no right formula to get your site at the number one position right away. However, there are ways to get your site to climb to the number one spot. These factors will be listed down below, but before that let’s get some information on what exactly SEO stands for and its benefits for our website.
Search Engine Optimization
SEO stands for search engine optimization and its main purpose is to help your site gain traffic through search engine results. SEO will definitely improve a site’s search ability causing an increase in visibility. Through proper tools and SEO knowledgeable companies, such as SEO Chicago, one can further show an increase in revenue and overall conversions from SEO.
Here are a few ways to improve your rank using SEO
1. Determine your Keywords
Keywords are search queries you want Google to answer with your website pages. Keywords can be single words or short phrases and play an important role in helping your website show on Google. Picking the right keywords is crucial as it represents your business and what your customers are typing to purchase your product or service. There are many tools to help choose the right keywords for your website such as wordtracker.com.
2. Target your location
Targeting your location and making it clear on your website where you geographically are can bring in traffic and bump up your spot on the search page. When people are near you and searching for a service or product like yours, your site will pop up as a “near me” option.
3. User experience
Having a user friendly website is appealing and will help with the bounce rate, keeping users on your website for longer periods of time. In addition a website that is easy to navigate answers all questions and is concise will keep people coming back. High traffic will be noticed by Google and therefore result in a higher rank. Providing a good experience should be a priority for your website. Other factors of that experience can also include the design, mobile friendliness, and the types of ads being run on the site.
4. Create great engaging content
Having unique content that represents your brand will keep users wanting more. Not to mention staying consistent in posting this engaging content keeps your audience happy and improves your rank. Consistency leads to trust, which results in customers loyalty.
5. Having great backlinks
Backlinks will bring in users by connecting one website to another to share information. They are the links from third party sources that point to your website, in comparison to internal links that exist between two pages within your website. Backlinks are a valuable source for your website and are one of the top things the algorithm looks at to rank a site.
6. Incorporate Meta Tags
Meta tags are a short summary of what the article is about, to give users an insight as to what they are going to read. Make sure your meta tags are short, sweet and straight to the point to capture users attention and convince them to visit the site. In addition, this helps Google identify your content’s relevance to particular queries, strengthening your chances of getting your site on Google.
7. Optimize for mobile
Cellphones are everywhere being used at all times nowadays. Google knows this, and they want to keep their own users happy, so they take into account just how mobile-friendly your site is when deciding which pages get listed first in the search results. Therefore, make sure your website looks great on mobile devices as well.
How is your website ranked?
The rank of your site is determined by the website’s position on the search page. There are many different factors that affect this position, but before we get into tips on how to rank your website at the top of Google, let’s get some background information on how exactly your website is ranked. With millions of sites roaming the web, the amount of content is endless. Finding answers to questions with the amount of information the internet carries would be very difficult without the help of Google sorting through it. Moreover, searching and clicking through many pages for a quick answer is not appealing to anyone, so when people search they often tend to click on the first five options that pop up on the search page.
Thus, the value of having your website ranked that high is extremely significant. Aside from Google’s algorithm determining the worth of your site essentially, there is also SEO to implement for a higher rank. Search Engine Optimization focuses on sites presence in search results, making it valuable for many businesses and organizations. SEO and the Google Algorithm go hand in hand with one another.
Google’s Search Engine Algorithm
Google’s algorithm is constantly doing the work to sort through millions of websites to determine which to rank higher than the other. Two things are looked at when deciding to rank a site: the relevance and authority it carries. Google’s Algorithm is made up of not just one, but a whole series of algorithms that determine how well a site can answer a question fast and efficiently. To give you the most useful information, Search algorithms look at many factors, including the words of your query, relevance and usability of pages, expertise of sources, and your location and settings. Therefore, deciding websites rank based on the quality of information that it has to answer the question asked.
To ensure the best results out of these algorithms Google uses a rigorous process of live tests and highly trained external search Quality Raters to choose the best content for its first page. With this being said, there is no set formula to get the number one ranking on Google. It takes time and effort that is worth it to gain an online presence. However, there are many things that contribute to a high ranking and by plugging in these factors into your site, improving your overall rank is very possible. A high rank leads to more traffic to the site.
FAQs about How to Get Googled:
- How do I become Google searchable?
- How do you get to the top of Google search results?
- Can I pay Google to rank higher?
- What are some Google tools I can use to rank higher?
- How do I rank first on Google?