Category Archives: Google Ads Tips

Track Calls from Ads

track calls from ads

Track Phone Calls from ads Use conversion tracking to help you see how effectively your call-only ads and ads with call or location extensions lead to phone calls. This kind of conversion tracking tracks a call as a conversion when it lasts longer than a minimum length you set. This way, you can filter out […]

Phone Call Conversion Tracking

phone-call-conversion-tracking

Phone Call Conversion Tracking with Google Ads Phone calls are essential to most businesses and you can use conversion tracking with Google Ads to help you see how effectively your ad clicks lead to different kinds of phone calls for your client or business. Benefits of Phone Call Conversion Tracking See which keywords, ads, ad […]

Google Guaranteed

Google Guaranteed

How does Google Guaranteed Work? Google Guaranteed works with Google Ads and Google Local Services to show consumers companies that have verified identity, insurance and licensing.  These are essentially businesses that Google vouches for as legitimate and reliable.  The Google Guarantee is available with a small number of service related categories.   The Google Guarantee […]

Choosing the Correct Keyword Category for Your Paid Advertising

Keyword Research

Google Ads, formerly Google AdWords, offers three different keyword types and if you are not correctly using the three categories you won’t get the best possible results or ROI for your campaign. The three different keyword categories are broad match, phrase match, and exact match. Each of the keyword match types was created to pull […]

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