Nonprofit SEO Case Study
Industry: Non-Profit
SEO Design Chicago helped this client by updating their on page SEO, integrating social media networks, and creating online advertising campaigns for a nonprofit organization with sensitive subject matter.
373%
increase in organic search results
100%
Responsive WEbsite For Desktop and mobile
214%
Increase in web traffic from Advertising campaign
Challenge:
A community based nonprofit needed assistance updating their archaic online structure and website. This nonprofit client had a website that was taking donations that were untrackable and needed to be able to identify the success of their advertising campaigns properly.


Solution:
Website Updates
The look and capabilities of the internet are always changing. If you haven’t updated your business’ website in years it could be harmful to reaching new customers. This client needed their website updated to better fit the contemporary internet as well as better reflect the professional nature of their operations.
Social Media Content Creation
We helped this client by providing them with a better social media content strategy. They had already established a presence on multiple social media platforms but weren’t sure how to grow their audience. We provided them with an in depth posting schedule and wrote new articles to be posted on a frequent basis.
Content Marketing
Our team of content writers were able to provide this client with new web pages and articles detailing the kinds of services they provide to the community. By implementing top ranking keywords into these pages we were able to help increase their search rankings.
Results:
- Updated the client’s website, modernizing its appearance and enhancing its SEO capabilities
- Established a better means of tracking donations through the client’s website, allowing them to better follow up with devoted donors
- Developed a digital advertising campaign that increase brand recognition and lead new audiences to their website

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